Our Story

Founders Andrea and Diego have been friends since high school and spent decades marketing brands on the agency or the client side. We created Brand Cauldron to help client brands find their magic by working differently from the usual agency/client relationship

 

• In sync
• Focused on the brand
• Avoiding bureaucracy and excess process.

 

Our business model:

 

• We focus on developing great creative
• We do not limit the number of rounds of creative
• We do not bill by the hour unless the client desires it
• Each creative generally accompanies a client across multiple projects

 


Our secret sauce:

• We build alignment across the client/agency team upfront in order to sustain our business model.

• Your brand exists in the mind of its consumers. Brand Cauldron will bring out its magic, what makes it unique and relevant to the consumer.
Our People
Our unique ecosystem of talented professionals is experienced
in telling great stories through story, audio and visual.
They are some of the best creatives in Argentina who wish to export their talent.
Team member
Diego
Chief Performance Wizard
Ensures all of our clients love our work. Andrea has worked in Advertising since graduating High School, with well-known agencies like Grey Advertising, Altheim and BB Agency. Her clients include Nespresso, Unilever, Quaker or Renault.
Team member
Andrea
Chief Creative Wizard
Ensures all of our clients love our work. Andrea has worked in Advertising since graduating High School, with well-known agencies like Grey Advertising, Altheim and BB Agency. Her clients include Nespresso, Unilever, Quaker or Renault.
Our System
A brand’s message must convey – in an engaging manner – its purpose,
key benefits and what makes it different.
Our unique tools align us and the client on who the brand is and who we want it to be,
avoiding subtle unintentional differences that, with time, erode the key message.
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Brief
Either ours or our clients'
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Triple Magic Framework
Setting the brand into the proper framework
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MagicID Workshop
Select the persona that best represents who the brand is.
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Creative Development
Development of creative assets
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Execution
Campaign launch

Our Triple Magic Framework 

for a successful campaign
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MagicID Workshop:

Understanding Brand Identity
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